Marketing and Growth Lead
Off The Muck Market
Syracuse, NYRemote$22 - $30 an hourPart Time
Job Description
About Off the Muck Market
Off the Muck Market is a local food delivery service serving families across Upstate New York. We connect customers directly to local farms and food producers through a flexible subscription model that puts quality, transparency, and community first.
We are a small, mission driven team building a sustainable business that supports local agriculture and makes it easier for families to eat better food.
The Role
We are hiring a part time Growth and Retention Lead to help us build a stronger marketing engine. This role is ideal for someone who wants real ownership, measurable outcomes, and a chance to make an impact.
You will work directly with the CEO and take the lead on improving retention, increasing repeat ordering, and re engaging inactive subscribers through email and simple growth experiments.
This is not a “busy work” marketing role. You will have real responsibility and your work will directly impact the business.
Responsibilities
Email Marketing (Klaviyo)
* Improve and expand our automated email flows
* Build and run re engagement campaigns for inactive subscribers
* Write and schedule weekly promotional emails as needed
* Track performance and continuously improve results
Retention and Lifecycle
* Identify churn drivers and propose practical fixes
* Help improve customer communication around skipping, scheduling, and customization
* Support messaging that increases repeat orders and reduces cancellations
Content and Messaging
* Write clear, compelling copy that matches our brand voice
* Help create lightweight content for social media and promotions
* Identify customer stories and turn them into marketing assets
Growth Experiments
* Propose and run small marketing tests
* Analyze results and share insights
* Support simple acquisition and referral experiments over time
What We’re Looking For
Required
* Strong writing skills
* Comfortable working with data and performance metrics
* Organized, reliable, and able to work independently
* Ability to take ownership and follow through
* Interest in local food, farming, sustainability, or mission driven business
Nice to have
* Klaviyo experience
* Shopify experience
* E-commerce or subscription business experience
* Basic design skills (Canva is totally fine)
Why This Role Is a Great Resume Builder
* Direct access to the CEO
* Real ownership over retention and lifecycle marketing
* Measurable impact (you will be able to point to metrics you improved)
* Flexible hours
* Opportunity to grow into more responsibility over time
Compensation
* $22 to $30 per hour, depending on experience and skills
* Flexible schedule
* Opportunity for expanded responsibility and pay increases based on performance
How to Apply
Please apply by emailing: [email protected]
Include:
* A short note (5 to 10 sentences) on why this role is a fit for you
* Your resume
* One example of marketing work you’ve done (email, campaign, landing page, social content, etc.)
Subject line: Growth and Retention Lead Application
Pay: $22.00 - $30.00 per hour
Benefits:
* Employee discount
* Flexible schedule
* Referral program
Work Location: Remote
Off the Muck Market is a local food delivery service serving families across Upstate New York. We connect customers directly to local farms and food producers through a flexible subscription model that puts quality, transparency, and community first.
We are a small, mission driven team building a sustainable business that supports local agriculture and makes it easier for families to eat better food.
The Role
We are hiring a part time Growth and Retention Lead to help us build a stronger marketing engine. This role is ideal for someone who wants real ownership, measurable outcomes, and a chance to make an impact.
You will work directly with the CEO and take the lead on improving retention, increasing repeat ordering, and re engaging inactive subscribers through email and simple growth experiments.
This is not a “busy work” marketing role. You will have real responsibility and your work will directly impact the business.
Responsibilities
Email Marketing (Klaviyo)
* Improve and expand our automated email flows
* Build and run re engagement campaigns for inactive subscribers
* Write and schedule weekly promotional emails as needed
* Track performance and continuously improve results
Retention and Lifecycle
* Identify churn drivers and propose practical fixes
* Help improve customer communication around skipping, scheduling, and customization
* Support messaging that increases repeat orders and reduces cancellations
Content and Messaging
* Write clear, compelling copy that matches our brand voice
* Help create lightweight content for social media and promotions
* Identify customer stories and turn them into marketing assets
Growth Experiments
* Propose and run small marketing tests
* Analyze results and share insights
* Support simple acquisition and referral experiments over time
What We’re Looking For
Required
* Strong writing skills
* Comfortable working with data and performance metrics
* Organized, reliable, and able to work independently
* Ability to take ownership and follow through
* Interest in local food, farming, sustainability, or mission driven business
Nice to have
* Klaviyo experience
* Shopify experience
* E-commerce or subscription business experience
* Basic design skills (Canva is totally fine)
Why This Role Is a Great Resume Builder
* Direct access to the CEO
* Real ownership over retention and lifecycle marketing
* Measurable impact (you will be able to point to metrics you improved)
* Flexible hours
* Opportunity to grow into more responsibility over time
Compensation
* $22 to $30 per hour, depending on experience and skills
* Flexible schedule
* Opportunity for expanded responsibility and pay increases based on performance
How to Apply
Please apply by emailing: [email protected]
Include:
* A short note (5 to 10 sentences) on why this role is a fit for you
* Your resume
* One example of marketing work you’ve done (email, campaign, landing page, social content, etc.)
Subject line: Growth and Retention Lead Application
Pay: $22.00 - $30.00 per hour
Benefits:
* Employee discount
* Flexible schedule
* Referral program
Work Location: Remote